Melton is an urban area within metropolitan Melbourne and is located 35km to the west of the CBD. With a diverse and young community, Melton is experiencing rapid growth with estimates suggesting that the population is expected to grow to over 485,000 people by 2051. Breathtaking history and heritage trails, homesteads and drystone walls and an abundance of open, green spaces and unique infrastructure contribute towards making Melton a welcoming place to live and to visit.
The Victorian Government is committed to strengthening the liveability of Melton by driving economic opportunities and the delivery of local projects. This is why Melton has been identified as a priority suburb to revitalise. Investment in Melton will seek to:
- Offer a place of economic and social opportunities for people from across the region and has a reputation for being prosperous
- Create a community where all our residents feel safe and secure
- Build a compassionate and inclusive community, which welcomes people from multicultural and diverse backgrounds
Melton Revitalisation Board
Established in 2021, the Board provides a local voice to the Victorian Government's Suburban Revitalisation program, working with local communities to identify opportunities for locally-led projects to make Melton thrive.
Questions, ideas and feedback for the Board are encouraged and welcome. You can get in touch with the Board by emailing email@example.com.
Steve McGhie MP is the Victorian Labor Member for the Melton District & Parliamentary Secretary for Health. Steve was elected to the Parliament in 2018 and appointed Parliamentary Secretary to Health in December 2020. He previously served as the state Secretary of the Ambulance Union and believes in working with others to achieve shared outcomes.
Kathy has been a Councillor at Melton City Council for the past 13 years and is serving her third term as Mayor. She is strongly committed to economic innovation, sustainability and is an advocate for the health and wellbeing of all those who call the City of Melton home. Kathy brings her strong business background to Council, with a Double Masters in Business Administration (MBA) and Entrepreneurial Innovation (MEI). She also holds a Diploma in Local Government and is a Graduate of the Australian Institute of Company Directors (GAICD)
Neal Morgan is the Managing Director of Morgan’s Supermarkets. A family-owned business that employs 400 locals over the five towns of Melton (established 1971), Sunbury, Gisborne, Delahey and Glengala.
In addition to this he is a respected long-term member of the IGA Supermarket Victorian State Board and various underlying committees since 1998.
Neal is passionate about a sustainable future that enables continued employment for as many locals as possible, whilst supporting local services, infrastructure and providing a pleasant and safe shopping experience for all customers and community groups alike.
Michael Lim is a Senior Manager at YLab, the social enterprise arm of the Foundation for Young Australians. Michael's work focuses on partnering with local young people with diverse lived experiences to design and develop solutions to complex social challenges. Michael is also a Western Metropolitan Partnership member and is a local westie.
Appointed as Chief Executive Officer in 2011, Kelvin Tori provides strategic guidance for the management and development of Melton City Council. Kelvin is responsible for providing strong leadership to the organisation and oversees the management and operations of Council. Kelvin holds a Bachelor of Economics and Politics and has nearly 40 years’ experience in local government.
Belinda is an experienced Board Director with a senior Health Sector background. Belinda's advocacy interests include being a voice for the vulnerable, ensuring economic development improves equitable access to services and facilities and improving health outcomes through partnership. Belinda's connection to Melton is from growing up in the west and family living in the Melton area.
Trish Heffernan is the Chief Executive Officer of Djerriwarrh Community & Education Services, a Melton based not for profit community organisation, providing high quality education, training, employment and youth programs in the western suburbs of Melbourne. Trish has qualifications in business, education and science and is experienced in governance, risk management, strategic planning, project management and policy development.
John Garang Kon is a Project Officer – (CSG Youth Leadership) at Centre for Multicultural Youth (CMY). John is engaged with disadvantaged young people who are involved in Youth Justice, Alcohol and Drugs and those who are unemployed. John is also a lawyer (Pro bono) at Mayek Legal, and appears at various Courts and Tribunals across Victoria.
Projects funded in Melton
This project provides grant funding for local businesses to facelift their shop fronts.
This will undertaken by engaging a retail specialist to work with traders to provide practical advice and support to facilitate improvements to the visual appearance of shop fronts.
This project will also provide training for local traders in visual merchandising, social media and e-commerce. This will ultimately continue the improvement of the physical and visual appearance and appeal of the precinct - driving increased visitation.
The Suburban Revitalisation program is providing $85,000 in funding for grants to be delivered in early 2022.
Upgrades are being made to the Victorian Government owned café building, which is a local landmark of heritage value. Works will include additional dining space, an outdoor dining area and upgrades to the kitchen.
The Suburban Revitalisation program is providing $200,000 in funding for the project and it's anticipated to be completed in late 2021.
A pop-up park will be created in Wallace Square, providing a casual meeting and social space for the general public and the Primary School community. The park will include a garden, furniture, pathway and shading.
The Suburban Revitalisation program is providing $50,000 in funding for the project and it's anticipated to be completed in mid 2022.
A bookable retail space will be created through the installation of purpose-built street side infrastructure (eg, shipping container or similar). This will enable Melton City Council's Hot House Project to support new enterprises from start-up stage to the set-up of retail businesses. The project will involve the design, installation and fitting of the retail space; branding and marketing; leasing, programming and mentoring.
The Suburban Revitalisation program is providing $95,000 in funding for the project and it's anticipated to be completed in mid 2022.
A marketing and branding specialist will be engaged to develop a place-based marketing campaign with an identity and brand proposition for the Melton Town Centre (MTC), supported by a marketing campaign. This will include engaging traders and the community to identify the unique features of the centre to inform a refresh of the MTC branding. This project will see updated branding that can be applied in shop front installations and other physical treatments throughout the precinct to create a consistent sense of place, along with a dedicated digital marketing campaign to increase visitation and instil a strong, recognisable and inviting brand.
The Suburban Revitalisation program is providing $40,000 in funding for the project and it's anticipated to be completed in mid 2022.
An active trader group will be established for the Melton Town Centre. The Trader group will assist in the communication of shop front activations, support Melton Town Centre marketing and ongoing collaboration in order to increase visitation to the precinct. To support this work, a video production company will be engaged to capture and share trader's stories. This will tie into the visitation marketing campaign (place-based brand program) of the MTC.
The Suburban Revitalisation program is providing $30,000 in funding for the project and it's anticipated to be completed in mid 2022.
Page last updated: 16/09/21